Equipping the called.

Improving their serve.

from start up to scale up...we got you!

We’re experts in the journey when it comes to growing and operating a senior living community. During the program, we work on everything from marketing to hiring staff.  You can consider us as the closest thing to a highly experienced business partner. 

Marketing

Quarterly marketing plans reviewed for impactful strategy and effectiveness. Group training on social media and business development.

Operations

Skills will be strengthened in HR, leadership, financial projections, and revenue review through mentorship and workshops.

Clinical

Clinical monthly focus will highlight risk management, policy & procedures, state regulations, and compliance. Dementia care also covered.

Sales

Full year of training from initial inquiry, discovery, nurture sequence to post-move in with a deep understanding of the customer journey. 

Our Mission is Clear

Inspire change in the aging adult care industry while positively impacting the lives of seniors and improving the financial outcome for independent business owners through quality mentorship, training, and support.

About The Managing Director and Founder

Tiffany Hill Allen

Tiffany Hill Allen is a seasoned sales and marketing professional with over 25 years of experience, including 13 years as a leader in the senior living industry. As a serial entrepreneur and consultant, she has helped numerous founders launch and grow their businesses across various industries.  

In 2011, Tiffany transitioned into senior living, where she quickly made an impact as a Community Liaison by increasing the community’s revenue and championing the Safely Somewhere program for family caregivers. She then led her second challenging community through a merger, rebranding, and renovation, all while boosting occupancy in just 10 months.

Promoted to Regional Director of Sales and Marketing, Tiffany led, trained, and coached teams while driving substantial occupancy gains and achieving national recognition for her sales team members.

Tiffany's entrepreneurial spirit and broad expertise in business development, sales, marketing, event planning, social media, and operations set her apart as a leader. Her hands-on experience in senior living, coupled with her and the teams ability to train top-performing leaders, uniquely positions Compass Rose XL to support residential and independent senior living owners to serve families while growing their business.

"I discovered my why. Working daily with the aging and their families who were facing their own life transitions gave me a new perspective and a new mission. I am extremely passionate about training and developing the future leaders in the senior living spaces and aging care industry."

"Your spark can become a flame and change everything."
E.D. Nixon

About the program

The accelerator is a business program designed to train, support, mentor, and coach senior living owners through a mix of small monthly group learning and 1-to-1 quarterly business health review sessions.

We host monthly deep dives with industry experts in the four pillars of a community's success plan: marketing, operations, sales, and clinical services.  

  • Each cohort consist of 35 to 40 owners 
  • The length of the program is twelve months
  • Coaches have years of experience and are proven industry leaders
  • A calendar of the trainings and workshops is released quarterly
  • All workshops, 1-to-1 meetings, and trainings are recorded and accessible for your convenience
Sample Highlights

2

February 

Marketing: Defining Your Niche Market to Create Captivating Content

Operations: Pricing Strategy For Growth Occupancy 

Clinical:  How Diet and Exercise Impact Length of Stay 

Sales:  The Keys To Deep Dive Discovery

3

March

Marketing: Crafting a Targeted  Sales and Marketing Plan

Operations: Controlling The Uncontrollable With Managing Expenses 

Clinical:  The Nuts and Bolts of Advanced Directives and Your Liability 

Sales:  The Initial Visit To The Community

4

April

Marketing: Planning, Preparing, and Executing a High Converting Event

Operations: How to Build a Star Team with Culture and Accountability 

Clinical:  The Importance of Hydration and How it Affects the Brain 

Sales:  Establishing The Connection 

FREQUENTLY ASKED QUESTIONS

Perfect, you are our person!  Our participants are owners of senior living businesses such as residential/personal care homes, assisted living, independent living, and dementia focused homes.  We help owners who are are open to new residents and operating for a minimum of 2 months up to 2 years or under 50% occupancy.  We ask that you are able to set aside time to participate and implement the trainings.  We are looking for passionate, ambitious entrepreneurs who are open to new ideas and opportunities. 

Your application will be reviewed to ensure we are able to support your business needs based on the growth stage of your company.  After the review, you will be invited to a 15-20 minute call to clarify any questions and discuss next steps.  Once approved and there is a consensus to move forward, you will submit payment along with a detailed business analysis questionnaire.  Then, you will receive log in details for the training portal which will be your go-to learning hub to access the onboarding, resources, all live and recorded trainings.

Our accelerator program is a hybrid of an incubator model (start-ups) and an accelerator model (growth-focus) program.  Senior living is not a quick, one and done course type of business.  There are events that occur on a regular basis annually, and it's important to plan and prepare for them in order to maximize your business opportunities and success.  To address the cyclical shifts you will face in your business, we have adopted a monthly approach, where we prioritize four specific areas of expertise which are sales, operations, clinical, and marketing each month. 

You will have access to a range of resources including training and mentorship from active professionals within the industry as well as guest presenters who will cover a wide range of topics from dementia, to dining experiences, and even incontinence suppliers.  You will also benefit from the networking with your peers developing long lasting relationships.  Finally, we are excited about the grant program currently being developed and aimed at supporting our participants. The program will be funded through the proceeds generated from the sales of merchandise at our sister company, The Positive Impact Co. We are enthusiastic about the opportunity to provide financial assistance to new entrepreneurs while helping them grow their business.

While the accelerator program is primarily designed for founders, we understand the value of including other representatives from your organization. There are instances where multiple owners may have an administrator who handle the daily operations of the business. Therefore, additional licenses for the program is only $150 per person in a single organization. Our recommendation is that a representative who oversees each of the following areas participate in the program: ownership/management, administration, and sales or clinical.

The 2025 Early Bird Rate for the program is $4,500 until December 11, 2025 covering a 12-month commitment with access to all courses, live trainings, digital resources and guides, as well as access to guest speakers and mentors. For $375 per month, you will have access to professionals who will support your entrepreneurial journey.  We offer three payment plan options for your convenience.  Your success is our success!  And when you are successful, it means more families and seniors are being helped.  That's our goal!

There will be four monthly trainings in each discipline, sales, operations, marketing, and clinical.  Can't make the live training, no problem! They will be recorded and available in the learning portal for you or your partners to access when it is convenient for you. Because our trainers actively work in the industry, the trainings will primarily be in the evenings or weekends which also gives you the opportunity to be fully present in your business as well. 

We have three enrollments per year.  Because we are intimately involved in the success of your business, we limit the number of participants to a maximum of only 40 per enrollment period.  Our next enrollment period is November 11th through December 10th.  If you missed the enrollment date or the slots are full, please join the waitlist for the next enrollment period.

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